B2B SaaS Marketing Benchmarks Database

Explore Benchmarker’s comprehensive set of B2B SaaS marketing spending and performance benchmarks. This data has been collected through Benchmarker’s proprietary surveys of B2B SaaS marketing teams, anonymized, aggregated and categorized for our subscribers and clients.

HOW TO BENCHMARK YOUR METRIC:

• Less than Low (25th percentile) = Underperforming

• Between Low and Mid (50th percentile) = Average

• Between Mid and High (75th percentile) = High performing

• Greater than High = Exceptional